EVCin

Users seem to be struggling in finding games in the new Facebook homepage redesign. While there is a lot of promise in the newly introduced games dashboard, further education cannot overcome the fundamental design flaw of not having “games” as a persistent part of the site navigation, visible from every page.

Counters are coming as a replacement to the much-abused Notifications API – how will developers use them? Zynga gives us a first clue.

Even though there is a mad rush by developers to get users to bookmark their application on Facebook, there is little data at all on how users are using Bookmarks. Using a unscientific sampling, we find that few users are leveraging bookmarks in their current state and Facebook’s planned revamping of Bookmarks may be a way to revitalize this feature for both users and developers.

The push by marketers to be “bookmarked” has been going on since the Favorites tab first showed up in web browsers. A bookmark on Facebook is the Holy Grail for an app developer: sitting in the footer of every Facebook page is the only way to be consistently “above the fold” and in the view [...]