Eric von Coelln digs into the numbers behind social media, marketing, casual games and more.
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CrowdStar Builds a Crowd: Happy Aquarium Jumps into Top Five

Crowd Star’s Happy Aquarium jumped 22% over the weekend to enter the top 5, unseating former #1, Farm Town. With cross promotion of other recent games, can CrowdStar join Zynga and Playfish as a major developer in the social space?

Quick Hits: Playfish Offers, Notification Spam, Fast Growth and Country-Themed Items

Quick Notes about Playfish testing out offering Offers as an option to earn coins, Looking at Happy Hour’s cross-promotion of Enchanted Island through Notifications, Cafe World’s vault to the #2 spot, and FarmVille leveraging users’ request for country flags to drive visitors and most likely sales.