Eric von Coelln digs into the numbers behind social media, marketing, casual games and more.
EVCin on Facebook

Early Winners and Losers from Facebook Platform Changes

When viral marketing tactics were curtailed by Facebook’s platform and policy updates, the question wasn’t whether developers would take a hit, but how much? And whether those that thrived on aggressive viral tactics would be hurt more than those that didn’t. I look at what appears to be behind those who did well and those that took a major hit.